Sunday's cartoon in 
"Looking at a woman's breasts for ten minutes can extend men's lives by five years".
This headline, and many others derived from it, based on a supposed study that no one has been able to read, continues to be published because that is how bad the click business (not reporting) is.
That this study does not exist, that no one is known to have read it and that no one has been able to verify the existence of the said gerontologist, Karen Weatherby, is something that others have already dealt with and made clear in the past.
A fictitious story in a satirical tabloid
It is a hoax that has been traced back to 1999 and was first published in Weekly World News, a fictional news tabloid that circulated in the United States between 1979 and 2007.
The hoax is reborn from time to time, so it has been going around the internet and/or outside the internet for more than 18 years (as of 2017). Nothing new, everything is full of resident hoaxes, but the difference is the treatment that each media outlet gives to these hoaxes. And there were many who published it and continue to do so.
In this case it cannot be said to be a slip of the tongue; a simple search is enough to find many references that identify it as a hoax, and furthermore we are talking about alleged journalists who are supposed to have a minimum of professionalism when working with information.
Some media, far from denying it or removing it because it seems to be false, publish it again and again to increase the number of clicks, knowing that it is a hoax, which reinforces the theory that this is a common practice. They play with headlines, text and photos to avoid creating duplicate content. They have to make the most of the fact that the public that comes and goes in a hurry through the net, without caring much if what they read is false or not, is happy to make jokes with the enlargements caused by looking at tits.
It is impossible that this is a mistake that has been repeated for so many years with the same hoax, I would only be convinced of this if someone managed to confirm that the legend that these things are written by monkeys pounding on keyboards or by an idiotic automatism called TetaBot is true.
To prove it, just look at these images, all of them are active links as of today. And there are probably many more out there.
All (6) are from media titles of the Vocento group.
Some notes on links:
2007- Diario Vasco. The hoax that had been appearing seasonally since 1999 is published, many other media and blogs join the party of the easy click. Link - capture.
2009- El Diario Montañés publishes it again and adorns it with the obligatory boobs photo. Link - capture.
2014- El Norte de Castilla talks again about the study that does not exist but now is much more generous with the chicha del canalillo. Link - capture.
At the end of the text they add this nice paragraph:
Although the study is reported to have been published in the prestigious New England Journal of Medicine, this newspaper has not been able to verify either the veracity of this fact or the existence of Dr. Karen Weatherby.
That is to say, nothing, they have not "been able" to find a single reliable or even slightly solid reference, which is reason enough to give it no credibility. It's all a crappy statement of intent, they just published it.
To top it all off, this "news" appears as the most viewed and shared in the top 50 of this section. Another good reason not to remove it and to continue publishing it for another year, and so it has been.
2014 -The digital El Comercio also published it in July 2014 with another photo of a generous cleavage. Link - screenshot
2015 - Ideal repeats the hoax in January 2015. The tacky guy in charge of republishing the hoax incorporates other tits with transparent lingerie. Link - screenshot.
Here there is a doublet because it also includes a link to a blog, as if it were the source, but it is nothing more than a blog created by the same company that publishes the newspaper Ideal (http://granadablogs.com/) - capture, most likely to fatten traffic and positioning or to place banners of those who need to sell more impressions.
2015 - Just two days ago, Vocento once again published a hoax in another of its mastheads. It's the turn of the digital Hoy, they don't even bother to look for new boobs, it seems that these ones got some good clicks. Link - screenshot.
I'll bet my tit that they'll keep publishing the hoax. Click me and tell me you're a fool.
Update, I have won the bet. They only waited 24 hours to republish the bulotetas.
For even more fun, they do it again in Ideal, on 9 March 2015, the hoax starts with an absurd "Ahí queda eso" (that's just as good as it sounds) Link - capture.
18 years later...
12 January 2017, this tabloid is republishing it:
Update July 2017, if you do a simple search you can see that almost all of them are still published and also appear in new pages.
